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FOR IMMEDIATE RELEASE
Media Contacts:

Jennifer Veldman
TechSmith Corporation
Voice: (517) 381-2697
E-Mail: j.middlin@techsmith.com

Chad Wandler
Split Rock Communications for TechSmith
Voice: +1 703 548-3630
E-mail: chad@splitrockpr.com

TechSmith Releases Camtasia Studio 2 and SnagIt 7 with Enhancements to Assist Educators in Creating Learning-On-Demand Content, Tutorials and Demonstrations

TechSmith Offers Special Education Pricing for Newest Versions of Industry-Leading Application Training and Screen Capture Solutions

Anaheim, Calif. - November 5, 2003 - TechSmith Corp., the world's leading provider of screen capture and recording solutions, today introduced Camtasia Studio 2, the complete multimedia screen recording and production software for application demonstrations, software simulations and video tutorials, and SnagIt 7, the newest version of the world's most popular screen capture utility. The products are being showcased in TechSmith's booth (#953) at EDUCAUSE 2003, which runs November 4-7 at the Anaheim Convention Center.

Camtasia Studio 2 is the only integrated screen recording solution that produces highly compressed, high-fidelity Macromedia Flash and streaming media output that can be burned onto compact discs, or broadcast via the Internet. This guarantees that educators, librarians, and technology coordinators can use the appropriate delivery format for their content regardless of an end user's installed media player or browser. This makes Camtasia Studio particularly useful for distance learning, computer-based instruction and training, and video-on-demand course content.

"As a life-long educator and advocate of using effective technology in the classroom, it's wonderful to use the new releases of Camtasia Studio and SnagIt," said Tim Fahlberg, Professor of Mathematics at Northwest College. "Camtasia Studio is the perfect tool to create multimedia tutorials for any subject and to capture a student's attention in a new and engaging learning medium. Nearly every day I use it to create what I call 'Just in time virtual whiteboard movies' and software application tutorials that help my students learn whenever and wherever. I create e-Learning content easily and get it out to students quickly on CDs, LANs, the Internet, and now even PDAs and DVDs. And SnagIt is an invaluable tool because every educator needs powerful screen-capturing software to create documents to become a better communicator."

Camtasia Studio records screen activity in real-time, making it possible to record any content such as synchronized video and audio from whiteboards and PowerPoint presentations. Educators can quickly create naturally flowing and realistic content that students can see, hear and interact with for maximum retention. Camtasia Studio is also ideal for creating illustrative application tutorials to help faculty and administrators meet professional development goals.

In addition to a completely redesigned editor for enhancing screen recordings and digital video files, Camtasia Studio 2 includes:

  • Video with a Human Touch - educators, librarians and technology coordinators can add personal video introductions and digital video recordings
  • Interactive Flash Hot Spots -- brings interactivity to Flash movies to create application simulations and on-screen navigation
  • Recording Wizard -- new users are able to become productive almost immediately
  • Enhanced Editing -- users may preview edits and transitions in real time, add call-out boxes during production, narrate across multiple clips, zoom and pan with perfect quality, and insert any of 18 transitions between clips
  • Any Playback Size -- full-screen recordings are playable on the smallest PC and handheld screens

SnagIt is a favorite among educators because of its inherent illustrative benefits. SnagIt 7 empowers users to take screenshots of exactly what they see on their screens to communicate ideas faster, clearly explain concepts, and archive important electronic information with point-and-click convenience. SnagIt is ideal for creating handouts, lesson materials, reports and any other documentation where graphics are used. SnagIt 7 supports Microsoft Office 2003.

System Requirements and Availability
Camtasia Studio 2 supports Microsoft Windows 2000 and Microsoft Windows XP with DirectX 8.1 or later. Camtasia Studio 2 is available to education customers for $149.00 for a single license. SnagIt 7 supports Microsoft Windows 98, ME, NT, 2000, XP. SnagIt 7 is available to education customers for $24.45 for a single license. Free, 30-day trial licenses are also available. Both products can be purchased at http://www.techsmith.com.

About TechSmith Corporation
TechSmith Corporation was founded in 1987 and is located in Okemos, Michigan. TechSmith provides practical business software tools to capture and manipulate images, voice and video from Windows desktops. The company's flagship software packages, SnagIt and Camtasia Studio, enable customers to create visually enhanced content for teaching, training, Web sites, documentation, and business presentations. For additional information, visit www.techsmith.com.

TechSmith, Camtasia and SnagIt are registered trademarks of TechSmith Corporation, and Camtasia Studio is a trademark. All other trademarks and registered trademarks used in this document are the property of their respective companies.

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