7 Unexpected Uses of eLearning Video Demos

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The human mind is a curious thing. It remembers images more readily than text, and there’s only so much information it can absorb before reaching full capacity. eLearning video demos follow both brain rules by offering small doses of knowledge in a visual format. Corporate learners watch the video and then mimic behaviors in the real world.

Here are 7 unexpected eLearning video demo ideas that you might consider for your upcoming eLearning course.

1. Interactive Troubleshooting Guides

Create eLearning video demos for the most common problems or challenges your corporate learners face. Then include clickable online training resources and activities that they can explore on their own. For example, the eLearning video demo features an example of how to successfully resolve conflicts in the workplace. Include links to skill-building resources and simulations that allow them to broaden their understanding. These troubleshooting eLearning video demos can even be transformed into interactive branching scenarios. For instance, corporate learners must answer a question after each scene that leads to a different video, and so on.

2. Compliance Policy Do’s And Don’ts

Explaining the negative repercussions of compliance violations is one thing, but eLearning video demos give employees the power to visualize cause and effect. Produce a compliance policy do’s and don’ts eLearning video demo that shows corporate learners the favorable behaviors, followed by scenes of employees who are breaking the rules and violating company policy. You can even let corporate learners decide which is which to test their compliance knowledge or ask them to explain where the employee in the video went wrong.

3. Onboarding Virtual Tours

Invite employees to tour the workplace and check out the tools they’ll use on a a daily basis. These eLearning video demos also help them gain more self-confidence for their first day on the job. You can even incorporate hyperlinks or interactive hot spots that redirect to other eLearning video demos when they reach a certain department or workstation. For example, an online training tutorial on how to use the POS terminal or an eLearning video demo on how to properly handle products in the warehouse. It’s also wise to follow up with ongoing support resources, such as a microlearning online training repository.

4. Sales Pitch Pointers

Create an eLearning video demo that shows sales staff how to promote each product line, including the benefits and features. This takes it a step beyond product knowledg demos. You’re not just conveying the key specs, but also offering tips to help them seal the deal. Employees can view eLearning video demos before a big client meeting to perfect their sales pitch and brush up on sales skills. Pointer demo videos should also show the selling points in action. For instance, one of the key benefits is that the product is easy to clean after each use. Thus, you must demonstrate how to maintain the item and which cleaning tools/ equipment are required.

5. Employee-Hosted Product Knowledge Demos

Invite employees to create their own eLearning video demos to show the latest product and share their point of view. Different employees may discover different selling points that can increase your sales stats. For example, a unique benefit that your software provides, or a better way to upkeep the product to increase the value of ownership. In fact, you might consider an eLearning video demo library to showcase their productions. Co-workers are able to use the repository as an on-the-job reference and provide feedback.

6. Customer Persona Meet-And-Greets

Customer persona videos that expose employees to different personality types and purchasing needs. As a result, your sales staff is better equipped to match customers with the right products based on their spending habits and pain points. This does require a significant amount of research since you have to define your core customers groups. For example, the primary concerns that each persona has regarding the product or a common problem the product can help them overcome. Keep it as realistic as possible to enhance the immersion and improve real-world application. They can identify the needs of each customer who walks through the door based on their body language, inquiries, and overall personality traits.

7. Animated Task Walkthroughs

Task video demos highlight every step in the process, but they aren’t usually the most engaging. However, animated task walkthroughs add entertainment to the mix, which enhances the benefits of online training. Instead of live actors, use realistic cartoon actors to showcase the steps involved. Show employees the right and wrong way to perform the task and consequences of doing so. You can even incorporate touches of humor to lighten the mood. Just make sure that the laughable elements don’t devalue the online training experience and serve as a distraction.

These 7 eLearning video demo ideas are just the beginning. You can use these immersive online trainig tools for virtually any topic or task that involves a visual component. Try to keep them bite-sized so that corporate learners get the information they need quickly, which also makes them an ideal addition to your moment of need online training library.

Interactivity is a proven element that enhances engagement and immersion in eLearning. Read Christopher’s article 8 Tips to Use Interactive Videos in Online Training to discover 8 useful tips for using interactive videos in online training.

About the Author:

Christopher Pappas is founder of The eLearning Industry’s Network, which is the largest online community of professionals involved in the eLearning Industry. Christopher holds an MBA, and an MEd (Learning Design) from BGSU.

eLearning Blogger • EduTechpreneur • eLearning Analyst • Speaker • Social Media Addict

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