{"id":302657,"date":"2024-12-30T09:13:58","date_gmt":"2024-12-30T14:13:58","guid":{"rendered":"https:\/\/www.techsmith.com\/learn\/?post_type=tutorial&#038;p=302657"},"modified":"2025-05-01T09:55:54","modified_gmt":"2025-05-01T13:55:54","slug":"video-promotion-and-growing-your-audience","status":"publish","type":"tutorial","link":"https:\/\/www.techsmith.com\/learn\/tutorials\/academy\/video-promotion-and-growing-your-audience\/","title":{"rendered":"Video Promotion and Growing Your Audience"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div>\n\t<div class=\"dx-block-wistia-embed\">\n\t\t<script type=\"text\/javascript\" src=\"https:\/\/fast.wistia.com\/embed\/medias\/85ntlv493g.jsonp\" async=\"async\"><\/script>\n\n\t\t<div class=\"wistia_responsive_padding\">\n\t\t\t<div class=\"wistia_responsive_wrapper\">\n\t\t\t\t\t\t\t\t\t<div class=\"wistia_embed wistia_async_85ntlv493g videoFoam=true\">&nbsp;<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\n\n<p>Click below to download the Video Promotion and Growing Your Audience PDF for more insights and information as you promote your videos and grow your audience.&nbsp;<\/p>\n\n\n\n<p><strong>The guide covers the following topics:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Building trust by making helpful content<\/li>\n\n\n\n<li>Create content exclusivity<\/li>\n\n\n\n<li>Provide important context<\/li>\n\n\n\n<li>Be consistent<\/li>\n\n\n\n<li>Test your content<\/li>\n\n\n\n<li>Get help and collaborate<\/li>\n\n\n\n<li>Make sure your video gets found<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-black-color has-luminous-vivid-amber-background-color has-text-color has-background has-link-color wp-element-button\" href=\"https:\/\/everpath-course-content.s3-accelerate.amazonaws.com\/instructor%2Fm_pierce_techsmith_com_p9z3l6%2Fpublic%2FVideo_Promotion_Growing_your_Audience.pdf\">Download<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:73px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-meet-the-speakers\">Meet the Speakers<br><\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" class=\"wp-image-302659\" style=\"width: 150px;\" src=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_Amy_Landino_x300.1539801867394.jpg\" alt=\"Amy Landino image\" srcset=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_Amy_Landino_x300.1539801867394.jpg 300w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_Amy_Landino_x300.1539801867394-150x150.jpg 150w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_Amy_Landino_x300.1539801867394-96x96.jpg 96w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/td><td>Amy Landino Co-Founder,&nbsp;Aftermarq<br><a href=\"http:\/\/www.youtube.com\/amytv\" target=\"_blank\" rel=\"noreferrer noopener\">AmyTV<\/a><\/td><td>Amy Landino is the award-winning host of AmyTV, a YouTube series dedicated to helping women go after the life they want. At Aftermarq\u2014the innovation studio Amy co-founded with her partner Vincenzo Landino\u2014she and her associates provide content strategy for brands who want to grab the attention of those who matter to their mission, helping them grow to their maximum potential.<br><br><\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" class=\"wp-image-302665\" style=\"width: 150px;\" src=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_Andrew-Kan-x300.1539865814988.jpg\" alt=\"Andrew Kan headshot\" srcset=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_Andrew-Kan-x300.1539865814988.jpg 300w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_Andrew-Kan-x300.1539865814988-150x150.jpg 150w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_Andrew-Kan-x300.1539865814988-96x96.jpg 96w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/td><td>Andrew Kan, Director of Video Production<br><a href=\"https:\/\/www.tubebuddy.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">TubeBuddy<\/a><\/td><td>Andrew Kan has been a YouTuber since 2007. He started with a passion for film and has helped build YouTube channels over the years for brands like Family Feud, BBC and Fox. Andrew has connected with his love for helping others with film, and through his work at TubeBuddy, he directs and creates Tubebuddy&#8217;s YouTube series. <br><\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" class=\"wp-image-302671\" style=\"width: 150px;\" src=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_BrianFanz_2018x300.1539799294101.jpg\" alt=\"Brian Fanzo image\" srcset=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_BrianFanz_2018x300.1539799294101.jpg 301w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_BrianFanz_2018x300.1539799294101-150x150.jpg 150w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_BrianFanz_2018x300.1539799294101-96x96.jpg 96w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/td><td>Brian Fanzo, Millennial Keynote Speaker &amp; Podcaster<br><a href=\"https:\/\/na01.safelinks.protection.outlook.com\/?url=http%3A%2F%2Fwww.isocialfanz.com&amp;data=02%7C01%7C%7C3417509016e64d1a011b08d63452e66d%7C77d3096378724d1193742c2b2a12ad65%7C0%7C0%7C636753928000738241&amp;sdata=DQ8RBynY33szjupkugY0Qwd%2Fzlvnyn5UgOve25dBeX8%3D&amp;reserved=0\" target=\"_blank\" rel=\"noreferrer noopener\">iSocialFanz<\/a><\/td><td>Brian Fanzo inspires, motivates and educates businesses on how to leverage emerging technologies and digital marketing to stand out from the noise and reach the millennial and generation z consumers.<br><br><\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" class=\"wp-image-302677\" style=\"width: 150px;\" src=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_ChristinKardos_300x300.1540840248539.png\" alt=\"Christin Kardos image\" srcset=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_ChristinKardos_300x300.1540840248539.png 300w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_ChristinKardos_300x300.1540840248539-150x150.png 150w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_ChristinKardos_300x300.1540840248539-96x96.png 96w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/td><td>Christin Kardos, Social Media &amp; Community Manager\u00a0Convince &amp; Convert<\/td><td>Known as a \u201cdigital cheerleader,&#8221; Christin was found online promoting and participating in live events related to community building, social business, and professional development. At Convince &amp; Convert, she listened, responded, and connected on social media and did extensive event promotion. Christin Kardos has since passed, but her passion for content creation and communication left an imprint on the community.<br><br><\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" class=\"wp-image-302683\" style=\"width: 150px;\" src=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_FernandoHeadshot300x300.1541008553927.jpg\" alt=\"Fernando Silva image\" srcset=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_FernandoHeadshot300x300.1541008553927.jpg 300w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_FernandoHeadshot300x300.1541008553927-150x150.jpg 150w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_FernandoHeadshot300x300.1541008553927-96x96.jpg 96w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/td><td>Fernando Silva, Account Executive<br><a href=\"https:\/\/www.wistia.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Wistia<\/a><\/td><td>Fernando is a former Account Executive at Wistia \/ B2B video strategist who works towards helping companies implement video in their digital marketing and sales strategy creatively. Fernando is also a coffee enthusiast, wine tasting aficionado and is definitely a dog person.<br><br><\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" class=\"wp-image-302689\" style=\"width: 150px;\" src=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_jerm-300x300.1541008222932.jpg\" alt=\"Jeremy Vest image\" srcset=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_jerm-300x300.1541008222932.jpg 300w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_jerm-300x300.1541008222932-150x150.jpg 150w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_jerm-300x300.1541008222932-96x96.jpg 96w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/td><td>Jeremy Vest, Senior Evangelist<br><a href=\"https:\/\/academy.techsmith.com\/video-promotion-and-growing-your-audience\/vidiq.com\" target=\"_blank\" rel=\"noreferrer noopener\">VidIQ<\/a><\/td><td>Jeremy is Director of Marketing at vidIQ and has created video marketing strategy for several fortune 100 companies and famous YouTubers. He\u2019s known as the video marketing strategist for brands and coaches several of the video marketers you see on stage. His customers have over 2 billion organic video views and over 10 million subscribers. <br><\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" class=\"wp-image-302695\" style=\"width: 150px;\" src=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_Owen-Video-300x300.1535131976841.jpg\" alt=\"Owen Video image\" srcset=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_Owen-Video-300x300.1535131976841.jpg 300w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_Owen-Video-300x300.1535131976841-150x150.jpg 150w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_Owen-Video-300x300.1535131976841-96x96.jpg 96w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/td><td>Owen Video<br>YouTube Marketing Consultant,&nbsp;<a href=\"https:\/\/academy.techsmith.com\/video-promotion-and-growing-your-audience\/thevideospot.net\">thevideospot.net<\/a><\/td><td>Owen Video is a YouTube Marketing Consultant. He has made over 1,000 videos for the web and has a YouTube channel with 40k subscribers, more than 2.2 million minutes of watch time. Having recently defeated cancer in the same year he doubled his business, Owen is uniquely qualified to show you the pathway for making money with online video no matter what stage of business you\u2019re in.<br><br><\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" class=\"wp-image-302702\" style=\"width: 150px;\" src=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_nicknimmin-300x300.1541008946231.jpg\" alt=\"Nick Nimmin image\" srcset=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_nicknimmin-300x300.1541008946231.jpg 300w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_nicknimmin-300x300.1541008946231-150x150.jpg 150w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_nicknimmin-300x300.1541008946231-96x96.jpg 96w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/td><td>Nick Nimmin, YouTube Certified Creator<br><a href=\"http:\/\/www.youtube.com\/nicknimmin\" target=\"_blank\" rel=\"noreferrer noopener\">www.youtube.com\/nicknimmin<\/a><\/td><td>Nick Nimmin teaches content creators how to grow their YouTube channels, make videos and other YouTube and video related subjects.<br><br><\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" class=\"wp-image-302708\" style=\"width: 150px;\" src=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_robertoblake2016header_300x300.1541010232789.jpg\" alt=\"Roberto Blake image\" srcset=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_robertoblake2016header_300x300.1541010232789.jpg 300w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_robertoblake2016header_300x300.1541010232789-150x150.jpg 150w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_robertoblake2016header_300x300.1541010232789-96x96.jpg 96w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/td><td>Roberto Blake, CEO and Creative Director<br><a href=\"http:\/\/createawesomemedia.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Create Awesome Media, LLC<\/a><\/td><td>Roberto Blake is the CEO and Creative Director of Create Awesome Media, LLC., where he develops and produces digital content and online media properties. Currently, he is the host of a popular Creative Education Channel on YouTube, &#8220;Always Be Creating&#8221;. Roberto also hosts and co-produces the &#8220;Create Something Awesome Today Podcast&#8221;, in partnership with Liebsmedia.<br><br><\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" class=\"wp-image-302714\" style=\"width: 150px;\" src=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_sean-cannell_300x300.1540838348535.png\" alt=\"Sean Cannell\" srcset=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_sean-cannell_300x300.1540838348535.png 300w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_sean-cannell_300x300.1540838348535-150x150.png 150w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_sean-cannell_300x300.1540838348535-96x96.png 96w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/td><td>Sean Cannell<br><a href=\"https:\/\/www.youtube.com\/thinkmediatv\">www.youtube.com\/thinkmediatv<\/a><\/td><td>Sean Cannell is a best selling author, YouTuber, international speaker, and business coach who built a seven-figure media company helping entrepreneurs and creatives build their influence and income with online video. Sean&#8217;s YouTube channels have over one million subscribers, his videos have been viewed over 43 million times and he has been featured as one of the &#8220;20 Must Watch YouTube Channels That Will Change Your Business&#8221; by Forbes.<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" class=\"wp-image-302720\" style=\"width: 150px;\" src=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_Sherri_Powers_x300.1539791981492.jpg\" alt=\"Sherri Powers image\" srcset=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_Sherri_Powers_x300.1539791981492.jpg 300w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_Sherri_Powers_x300.1539791981492-150x150.jpg 150w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_Sherri_Powers_x300.1539791981492-96x96.jpg 96w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/td><td>Sherri Powers, Director of Marketing<br><a href=\"https:\/\/www.techsmith.com\/\">TechSmith<\/a><\/td><td>Sherri is responsible for the success of TechSmith\u2019s marketing activities, including the development and delivery of the marketing strategy, marketing tactics, and external communications relating to TechSmith\u2019s brand and product lines. Sherri has over 9 years of experience working on strategic marketing programs within the video communications industry.<br><br><\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" class=\"wp-image-302726\" style=\"width: 150px;\" src=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_tim-square-300px.1539791197868.jpg\" alt=\"Tim Square image\" srcset=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_tim-square-300px.1539791197868.jpg 300w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_tim-square-300px.1539791197868-150x150.jpg 150w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_tim-square-300px.1539791197868-96x96.jpg 96w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/td><td>Tim Schmoyer, Founder<br><a href=\"https:\/\/www.youtube.com\/videocreators\" target=\"_blank\" rel=\"noreferrer noopener\">Video Creators<\/a><\/td><td>Tim&#8217;s company, Video Creators, has been featured by FOX, Forbes, BBC even YouTube themselves as his team trains other creators and business leaders to master the YouTube platform and use it as a place to spread messages that change lives. Their clients have organically grown by over 14 billion views and 61 million&nbsp;subscribers under their guidance. Today he lives in Cincinnati, Ohio, with his wife and seven children.<br><br><\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" class=\"wp-image-302732\" style=\"width: 150px;\" src=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_TylerHeadshot-300x300.1539787920063.jpg\" alt=\"Tyer Lessard Image\" srcset=\"https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_TylerHeadshot-300x300.1539787920063.jpg 300w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_TylerHeadshot-300x300.1539787920063-150x150.jpg 150w, https:\/\/www.techsmith.com\/learn\/wp-content\/uploads\/2024\/12\/instructor_m_pierce_techsmith_com_p9z3l6_public_TylerHeadshot-300x300.1539787920063-96x96.jpg 96w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/td><td>Tyler Lessard, VP Marketing<br><a href=\"http:\/\/www.vidyard.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">VidYard<\/a><\/td><td>Tyler is VP Marketing at Vidyard, a leading provider of video marketing, video selling and video analytics solutions for business. Tyler drives global marketing strategy as well as thought leadership programs in the areas of content marketing, video marketing and sales enablement. When he&#8217;s not chasing higher engagement rates, Tyler can be found chasing one his four amazing children or watching something ridiculous on Netflix.<br>Video Promotion&nbsp;<a>Next<\/a><br><\/td><\/tr><\/tbody><\/table><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Click below to download the Video Promotion and Growing Your Audience PDF for more insights and information as you promote your videos and grow your audience.&nbsp; The guide covers the following topics: Meet the Speakers Amy Landino Co-Founder,&nbsp;AftermarqAmyTV Amy Landino is the award-winning host of AmyTV, a YouTube series dedicated to helping women go after [&hellip;]<\/p>\n","protected":false},"author":80,"featured_media":302740,"template":"single-tutorial-redesign.php","tcategory":[1910],"ttag":[],"tutorial_folder":[],"class_list":["post-302657","tutorial","type-tutorial","status-publish","has-post-thumbnail","hentry","tcategory-video-basics"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Video Promotion and Growing Your Audience | TechSmith Academy<\/title>\n<meta name=\"description\" content=\"Discover expert video marketing tips from Amy Landino, Andrew Kan, Nick Nimmin, Sean Cannell, and more to boost your brand and create impactful content.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.techsmith.com\/learn\/tutorials\/academy\/video-promotion-and-growing-your-audience\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Video Promotion and Growing Your Audience | TechSmith Academy\" \/>\n<meta property=\"og:description\" content=\"Discover expert video marketing tips from Amy Landino, Andrew Kan, Nick Nimmin, Sean Cannell, 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