Education Pricing

From individual teachers up to entire school district or university, our academic pricing provides the flexibility you need to bring digital learning to your students. See if you qualify for education pricing.

Per-User Licenses

Purchase up to nine licenses or upgrades in our online store or any amount through our sales team. For five or more licenses, you'll receive a single key to simplify deployment. Purchase additional licenses as needed and receive a new key each time. Or keep the same key when you purchase a maintenance agreement. We're happy to help you make tax-exempt purchases or answer any questions.

Shop the Education Store

Or view all solutions below, at a glance, and click the links to purchase.


Snagit in Education
Screenshots and
one-take videos
PC Windows mac   $49.95 $29.95

volume    per user
5-9   $23.66  
10-24   $20.96  
25-99   $17.97  
      Contact Sales
Upgrade   $14.95


Camtasia and Snagit Bundle
Buy Snagit and Camtasia
together to save
PC Windows mac   $224.00 $194.00

volume    per user
5-9   $186.24  
10-14   $180.42  
15-24   $174.60  
      Contact Sales


Video creation, editing,
and quizzing
PC Windows mac   $199.00 $169.00

volume   per user
5-9    $162.24  
10-14   $157.17  
15-24   $152.10  
      Contact Sales
Upgrade   $84.50


TechSmith Relay
Recording, sharing, and analytics
for your entire institution
PC Windows mac   Learn more

      Contact Sales
custom quote    
Easily store and share
your images and videos
Windows mac $99.95 $49.00/yr

any quantity Contact Sales


Coach's Eye
Instant visual analysis on
your mobile device
iOS Android PC Windows  $4.99 - 9.99

volume    per user
20+ $2.49

Volume discounts are iOS only
via Apple's Volume Purchase
Program for Education.


User experience and
market research
PC Windows    $1,995.00 $1,495.00

  Contact Sales
 five or more

Volume Licensing Built for Education

School Site License
School Site License
License an entire physical building of up to 100 or 250 users, with one year of maintenance included. This is ideal for K-12 public, private, and charter schools. Contact us for a quote.


FTE Pricing
FTE License
Deploy Camtasia Studio, Camtasia for Mac, and Snagit to everyone at your institution, including student labs. Students, faculty, and staff receive on-campus rights, with bonus home-use rights for faculty and staff. Three years of software maintenance is included. Contact us for a quote.

TechSmith Recommended

For just 25% of the license cost per year, you can enjoy peace of mind and save money on your investment. Get free upgrades, priority online technical support, more freedom for volume discounts, and one master key for easy deployment. Buy two or three years of maintenance at a time to receive an even bigger discount! Learn more.

Tax Exempt?

Contact our sales team to place your tax-exempt order. Tax-exempt purchases cannot be made through our online store, however, you can request a refund of the tax paid on an order.

More Options and Questions

We're here to help! Contact our sales team online or by phone. We can answer any questions or even provide custom license options for your school, district or university. Or find a reseller near you.

Contact Us

Have questions about a product or purchasing? Contact our volume license sales team now.

Contact Sales
Buy from a Reseller

Prefer to work with a local TechSmith partner? Find a reseller near you.

View Resellers